Job details
Social Media & Community Manager - Job Summary
Manage and grow the company's social media presence and community engagement, focusing on B2B health tech audiences and aligning content with the brand's mission and products.
Key Responsibilities
- Manage social presence across LinkedIn, X (Twitter), and YouTube; expand to new channels
- Develop and run an editorial calendar highlighting mission, product releases, customer outcomes, and culture
- Create engaging social media content using tools like Canva, Figma, CapCut, and AI assistance
- Repurpose long-form content into multiple formats and collaborate on case studies, webinars, and launches
- Build and engage a community of clinicians, practice leaders, and other stakeholders
- Respond promptly and empathetically to the community
- Track metrics such as reach, engagement, CTR, and lead quality, and iterate based on data
- Maintain a clear, compassionate, trustworthy, and forward-looking brand voice
Requirements
- 3–6 years of experience in social media, content, or community management for product-led B2B or health tech
- Strong storytelling skills with a proven B2B social media track record
- Fluency in LinkedIn thought leadership and short-form video content
- Experience with Canva, Figma, CapCut, and AI tools for content creation
- Comfortable using analytics dashboards and simple growth models
- Excellent written English, sharp editorial judgment, and a strong ethical compass
- Calm under deadlines, attention to detail, and commitment to quality
Additional information about the company collected by GoodWord
About xponentiate
A healthcare technology company focused on AI-driven solutions to assist clinicians and improve patient outcomes.
What Our Employees Say
- Xponentiate offers a dynamic and collaborative work environment focused on innovation in digital marketing and advanced analytics. (www.xponentiate.com)
- Employees at Xponentiate have access to ongoing professional development and learning opportunities. (www.xponentiate.com)
- The company emphasizes work-life balance, with flexible work arrangements and employee wellness initiatives. (www.xponentiate.com)
Challenges You Might Face
- As a fast-growing company, employees may experience high workloads and evolving job responsibilities. (www.glassdoor.com)
- Some roles at Xponentiate may require long hours during peak project periods. (www.glassdoor.com)
- The company’s rapid expansion can create challenges in communication and consistency across teams. (www.glassdoor.com)